Starbucks Faces Backlash Over ‘Controversial’ Ad: Critics Draw Comparisons to ‘Full Bud Light’

Starbucks India stirred controversy and faced calls for boycotts following the release of a commerciaI set in India that sparked objections, particularly from the right-wing community. The company drew criticism for its latest promotionaI campaign, which portrayed parents meeting their transgender daughter at a Starbucks outlet.

In the video, a father initially grapples with accepting his daughter’s transition but eventually embraces it by ordering a drink for her under her new name. Starbucks India shared the video on Twitter with the caption, “Your name defines who you are – whether it’s Arpit or Arpita. At Starbucks, we love and accept you for who you are. Because being yourself means everything to us. #ItStartsWithYourName.”

The advertisement faced significant backlash, with political commentator Rukshan Fernando tweeting, “Starbucks facing backIash in India after adopting a full Bud Light approach. Introducing a mediocre US coffee brand to the market wasn’t bad enough; now they bring their woke corporate culture to the Subcontinent.”

In Starbucks India’s comment section, one user expressed dismay, stating, “It’s deepIy concerning to witness the rapid erosion of cultural identity in our era. Certain liberal forces persistently normalize practices that seem to undermine our cherished traditions and values.”

Another user questioned Starbucks India’s marketing approach, commenting, “I’m a huge Starbucks fan and spend thousands of rupees in their coffee shops annually. But I can’t comprehend why @StarbucksIndia would launch a woke campaign under the guise of advertising? Can’t they just promote their coffee and service in India?”

A different comment criticized the promotion of what they deemed “immoraI values,” asserting, “What are you promoting @Starbucks… Don’t endorse such cultural shifts… We don’t need any lessons on accepting such immoral values… We are Bharatvasis, and we take pride in our civilization.”

“I don’t understand why brands do this… these ads alienate huge portions of the population. Whatever happened to common-sense advertising? Videos like this alienate more customers than they attract. Literally wasting advertising dollars just to virtue signaI,” expressed another disgruntled individual.
Watch the controversial ad here:

Related Posts

Angelina Jolie’s eldest daughter: From a tomboy with braces to a new generation of expensive beauty

Shiloh Nouvel Jolie-Pitt, Angelina Jolie and Brad Pitt’s first biological daughter, has turned 16, captivating the world with her stunning transformation. Recognized as one of the new icons in showbiz,…

Read more

Potential Half-Sisters Won’t Pause Their Relationship

The couple, who met at a bar and have been together every day since, recently discovered the possibility of being half-sisters. The revelation came about when their mothers, who are…

Read more

Rediscover the Magic of Your Childhood Adventures

Imagine a family camping trip in the late ’60s. The sun has dipped below the horizon, and the chill of the night is beginning to set in. As the stars…

Read more

Old Terms That Are Vanishing From Our Vocabulary

7) Liverwurst Also known as braunschweiger, this liver sausage is still a beloved favorite for many folks, though the stuff we buy in the supermarket is quite a bit sifter…

Read more

Mom Upset After Finding Teacher’s ‘Warning’ Message On Her 7-Year-Old’s Daughter’s Homework

Seven-year-old Alyssa received a worksheet from her teacher containing an admonishment in red ink, which read: “Stop writing your name in cursive. You have had several warnings.” This incident has…

Read more

Put this mixture in your kitchen & get rid of flies, mosquitoes, and other bugs

Flies, mosquitoes, and other pesky bugs can quickly become a nuisance in any kitchen, disrupting your peace and potentially contaminating your food. While there are numerous chemical solutions available on…

Read more

Leave a Reply

Your email address will not be published. Required fields are marked *